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Launch of the .Store ( Dot Store) Campaign
Client
Radix
Type of Client
Internet, Consumer Goods, International Domains
Category
Research, Design, Branding, launching a new product
BRIEF
The Client is a very successful web services provider that was launching a .Store ending instead of the .Com. They wanted global brand awareness and wanted to be the go-to company for any ".store"
WHAT WE DID
We created the 1st digital announcement and introduced the world to .STORE domain endings. We incorporated a contest into the launch and the guidance and support of some big name entrepreneurs that could help make one's company a huge success. Mr. Beast got on board and did his own promo after we launched
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